Produced in Fribourg, a new Swiss cosmetics brand condenses a minimal line of facial care products.
Toner, serum, cleansing gel, eye cream, pore reducer: the range of facial skincare products is incredibly diverse, and brands are offering increasingly specialized products, each time focusing on a new flagship product. Following the layering trend— applying skincare in multiple layers, inspired by Korean and Japanese beauty rituals—the current cosmetic trend is shifting towards natural and multifunctional products.
Right in line with this trend, the new Romandie brand Bénédicte was launched in 2018 by Bénédicte Siriex, a biochemist by training with solid experience within a large pharmaceutical group.